Thursday 20 March 2014

Ill Manors Social Media

YouTube: 
The YouTube channel is used to promote the website and the brand of Ill manors. Firstly, the video is used to promote plan B appearances within the media, with the radio one interview being an example of this. In addition, The YouTube channel is also used to help with the marketing campaign of the film and it features the trailer of the film and some marketing tools within the campaign. However,  the film was promoted more by the studio that has produced it, Revolver entertainment. The production company offers more detail and features more things, meet the characters could be an example of this. In addition, I also believe that the Plan B YouTube channel promotes plan B himself.

Facebook:
The Plan B Facebook page has 8.3 likes,however this was properly a higher figure when the film was released . This webpage is used to promote Ill manors before the release . It also promotes the production companies and offers audience some competitions, which would increase the element of interactivity with the audience.  The Facebook site has links to the film and the trailer. This again is to promote the film before the relase. It also has some links to stories and reviews of the webpage

Twitter:

I think that the Ill manors twitter page was used to offer people a chance to say their opinion. This was the platform that was used the most; I think this was due to the interactivity of twitter in comparison to other social networks. Furthermore, twitter was also used to aid the tag London campaign. Furthermore, the also was a series of hash-tags that were used by people and the account to promote the film. This is another advantage of twitter. I believe that twitter account talked about the social issue behind the film, it did have the conventional means of advertising products. Twitter was used offer a more interactive platform to people and allow people to speak to each-other.

Instagram-

Plan B used his own Instagram site to help him add an element of realism for his audience. Instagram is a platform that asks users to post images of things. When Plan B was directing the film, he used his Instagram to show his face when editing and some behind the scenes footage. For example, he posted an image of him in a sleepless night. This platform was used to see what plan B was like when editing and showed what editing is like to the audience. Furthermore, I think that Instagram was a new software when this film was begin created. I think this is why it wasn't used as much as Twitter and Facebook
     





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